The Organizing Committee of HorecFex Vietnam 2025 would like to express our sincere gratitude to Viettel—the leading Military Industry and Telecommunications Group in Vietnam—for accompanying the event as a Gold Sponsor. Viettel’s presence not only reinforces the scale of the exhibition but also highlights the importance of applying digital infrastructure, network technology, and smart solutions to enhance performance and service experiences in the Horeca industry.
HorecFex Vietnam 2025 is the convergence point of technological solutions worth more than 42 billion VND, where experts and businesses come together to discuss hot topics such as AI, digital transformation, and sustainable development. With its mission of “Creating a digital society,” Viettel has proven its leadership in national digital transformation, and at HorecFex 2025, the Group officially extended this strategic vision to the hotel and restaurant service industry.
Technological Highlights and Modern Solutions from Viettel at HorecFex 2025
At HorecFex 2025, Viettel is more than a sponsor—it serves as a digital ecosystem architect for the Horeca industry.
Viettel Customer Service made a strong debut at the event, introducing a suite of advanced customer experience solutions, including:
- OmniX—an integrated omnichannel contact center platform
- Gift, Event, and Priority Customer Services
- Loyalty—a customer loyalty management system
- CXBot—a virtual AI customer service agent
These creative technology solutions were showcased at the largest exhibition and innovation forum for Vietnam’s hotel, restaurant, and food service industry—HorecFex Vietnam 2025, held in Da Nang on August 26–27.
The Viettel Customer Service solutions introduced at the event are designed to elevate customer experiences, helping businesses gain a competitive edge through superior service quality and transforming interactions into long-term business value.
Workshop: “Omnichannel & Voice of Customer Solutions for the Tourism–Hospitality Industry”
The workshop drew significant interest from hospitality and tourism businesses, focusing on a common challenge: while the industry has always prioritized customer service, the rising demand for personalized experiences now requires a new approach to engagement and data utilization. This is the key to continuously improving service quality and customer loyalty.
Viettel Customer Service presented cutting-edge technological solutions to address these challenges:
- OmniX—Integrated Omnichannel Contact Center: consolidates all communication channels into a single platform, enabling hotels and travel companies to respond to customer inquiries seamlessly—from travel to booking and dining.
- Voice of Customer—Brand Protection Solution: collects and analyzes customer feedback to help tourism and hospitality businesses prevent risks and crises, enhance brand reputation, and deliver personalized experiences.
These solutions not only elevate customer service but also empower businesses to compete through deep customer insights and differentiated experiences.
Viettel: A Strategic Partner for the Horeca Industry
Viettel focuses on providing a comprehensive ecosystem of solutions to address management, operations, and customer engagement challenges for Horeca enterprises.
Smart Management and Operations Platforms:
- Tendoo Sales Management (POS): One of Viettel’s flagship products, Tendoo is a comprehensive sales management software integrating order management, inventory, customer care, and revenue reporting on a single platform. It enables restaurants and cafés to operate efficiently across multiple sales channels (Omnichannel).
- Hotel Management System (PMS): Digitizes processes such as check-in/check-out, room management, service booking, and integration with smart utilities, minimizing errors and optimizing the guest experience.
High-Quality Telecommunications Infrastructure and Connectivity:
- Broadband and 5G Networks: Viettel ensures stable and high-speed network infrastructure for all hotel and resort operations—from guest Wi-Fi systems to security cameras and IoT devices. This is the essential foundation for high-tech applications (e.g., facial recognition AI, smart check-in) showcased at HorecFex.
- Data Center Solutions: Guarantee safety, security, and large-scale data storage capacity for centralized management systems across hotel and restaurant chains.
Information Security and Data Protection:
- Viettel provides leading cybersecurity solutions such as Viettel SOC Platform and Viettel Threat Intelligence, helping Horeca businesses safeguard systems from cyber threats—especially critical as digital payments and personal data management become mainstream.
Viettel—Commitment to a Digital Future for HorecFex
Viettel’s strong presence at HorecFex Vietnam 2025 demonstrates its unwavering commitment to supporting Vietnam’s Horeca industry in adopting advanced technologies, optimizing operational costs, and enhancing workforce efficiency—all while moving toward a sustainable and intelligent future.
The Organizing Committee believes this success lays a solid foundation for a brighter future and looks forward to continued collaboration with Viettel at HorecFex Vietnam 2026, where the latest technological advancements will once again take center stage—together shaping the digital future of Vietnam’s hospitality and restaurant industry.