On the journey to establish HorecFex Vietnam as the premier destination for the hospitality, restaurant, and catering community, the Organizing Committee of HorecFex Vietnam 2025 proudly welcomes Phu Nhuan Jewelry Joint Stock Company (PNJ) as the Gold Sponsor of the event.
PNJ’s partnership not only reaffirms its position as a leading brand but also embodies the spirit of connection, sharing, and sustainable value creation in the era of premium service experiences.
HorecFex Vietnam 2025 – Where Excellence Converges and the Future of Horeca Connects
Held at the Ariyana Convention Centre Danang, Vietnam, HorecFex Vietnam 2025 is the country’s largest annual event dedicated to the Horeca (Hotel – Restaurant – Café/Catering) industry.
This year, the event marks an outstanding leap forward with:
- Over 120 domestic and international brands showcasing advanced technologies, equipment, and solutions
- More than 4,000 participants, including businesses, investors, experts, and industry leaders
- Around 90 international and local speakers sharing deep insights through forums and conferences
- Extensive media coverage with hundreds of features from more than 11 countries
Amid this vibrant space of knowledge exchange, trend convergence, and collaboration, PNJ stands out as a symbol of creativity and human value – representing the elegance and excellence of a Vietnamese brand shining alongside the modern service industry.
PNJ at HorecFex Vietnam 2025 – When Master Craftsmanship Meets the Spirit of Excellence in Service
As a Gold Sponsor, PNJ brings a distinctive presence to the event – an inspiring fusion of artistry and sustainable business, where the delicacy of craftsmanship harmonizes with the premium customer experience that defines the Horeca industry.
At the exhibition area, the PNJ Pavilion draws visitors with:
- A collection of luxurious corporate gift jewelry – the perfect choice for high-end hotels, resorts, and spas
- Exclusive designs carrying the message “Shining with Vietnamese Values,” reflecting sophistication in every detail
- A modern exhibition space enhanced with interactive technology, allowing guests to experience the creative journey and emotional essence behind each masterpiece
Additionally, PNJ representatives will participate in the panel discussion titled “Positioning Vietnamese Brands in Premium Customer Experiences,” sharing insights on elevating service quality, building emotional connections, and promoting sustainability in business.
These authentic, inspiring perspectives have earned PNJ the admiration and recognition of the business community, investors, and industry experts alike.
PNJ – Over Three Decades of Brilliance, Shaping Vietnamese Values
Since its founding in 1988, PNJ has grown into Vietnam’s leading jewelry brand, honored among the Top 500 Retailers in the Asia-Pacific region.
With more than 400 stores nationwide, PNJ wins the hearts of customers not only through the quality and sophistication of its products but also through its humanistic philosophy:
“Honoring True Values – Defining New Standards of Vietnamese Beauty.”
Beyond its business success, PNJ is a pioneer in sustainable development, emphasizing transparent sourcing, gender equality, and community engagement, thereby enhancing the reputation of Vietnamese brands on the regional and global map.
Looking Ahead to HorecFex Vietnam 2026 – Sharing Values, Advancing Sustainability
PNJ’s partnership with HorecFex Vietnam 2025 is a clear testament to the spirit of collaboration, innovation, and dedication to the community.
More than just a sponsor, PNJ is a strategic partner, working alongside the Organizing Committee and the Horeca business community to build a modern, world-class, and human-centered service ecosystem.
The Organizing Committee of HorecFex Vietnam 2025 extends its deepest appreciation to PNJ – the Gold Sponsor for spreading positive energy and helping elevate the values of Vietnam’s Horeca industry. We believe that at HorecFex Vietnam 2026, PNJ will continue to shine brightly — as a symbol of Vietnamese pride, connecting passionate hearts and together shaping a sustainable future for Vietnam’s service industry.
